Estate Agent Intelligence

Property People

NI Rank

#182of 196

Median days

115days

Listings analysed

26

Below averageMedium confidence · 26 transactions
21d slower than NI median·NI median: 94d

Based on data from April 2026 – October 2026 · independently observed by ClearKey

ClearKey summary

This page summarises independently observed market activity for Property People. Based on ClearKey's analysis of 26 qualifying transactions in April 2026 – October 2026, Property People's listed properties moved from listing to sale agreed in a median of 115 days. This is 21 days slower than the Northern Ireland median of 94 days across all qualifying agents for the same period. Property People ranks 182 of 196 agents with sufficient qualifying transactions to appear in ClearKey's dataset.

Speed to sale agreed is one indicator of performance, not a comprehensive measure of service quality. It does not capture price achieved relative to asking price, fall-through rates, or quality of buyer qualification. Property People's position in the lower half of the ranking may reflect the types of properties they handle rather than service quality — agents specialising in higher-value, rural, or niche properties typically take longer to sell.

Current quarter performance

Median days

115d

Primary metric

Average days

113d

Mean

Transactions

26

0.4% market share

NI rank

#182

of 196 agents

Speed comparison

Property People — median115d
Property People — average113d
NI median94d
NI average90d
Typical range (25th–75th percentile)98d – 136d
Observed range57d – 156d
vs NI median21d slower
Speed classificationBelow average
Data confidenceMedium (26 transactions)
Analysis periodApril 2026 – October 2026

Property type performance

Terraced

Medium

103days

Segment median89d
vs segment14d slower
Rank in segment#37
Transactions15

Price band performance

Under £150k

Medium

124days

Segment median90d
vs segment34d slower
Rank in segment#51
Transactions13

£150k – £250k

Medium

103days

Segment median90d
vs segment13d slower
Rank in segment#92
Transactions11

Market commentary

Observations generated from ClearKey's dataset. All statements are derived from measured data — no subjective assessments.

Caution

Selling time of 115 days — below the NI average

21d slower than NI median

This agent's median of 115 days is 21 days slower than the NI median of 94 days. This may reflect the types of properties this agent lists, the price bands they operate in, or the postcodes they cover rather than service quality directly — slower markets affect all agents.

Distribution

Wide variation in selling times — 98 to 136 days for the middle 50%

98d – 136d

The middle 50% of this agent's listings sold in 98 to 136 days — a spread of 38 days. This breadth suggests the agent handles a diverse portfolio where individual property characteristics have a significant effect on how long each takes to sell.

Context

Ranked 182 of 196 qualifying agents this period

Rank 182 / 196

This agent's rank of 182 out of 196 reflects their speed relative to the NI market during this period. Rankings can shift from quarter to quarter based on property mix, market conditions, and data volume.

Methodology

Days on market is calculated from the property's listing date to the date it moved to sale-agreed or likely-sold status — not to legal completion.

Median is used as the primary ranking metric rather than average — it is more robust when individual portfolios contain outlier properties that take unusually long to sell.

Only agents with a minimum of 10 qualifying sale-agreed transactions in the analysis period appear in the main ranking. Segmented breakdowns (property type, price band, region) use an adaptive minimum between 3 and 10 transactions, scaled to the total activity in that segment — this prevents niche segments from showing almost no ranked agents.

Properties with a days-on-market figure exceeding 1,095 days (3 years) are excluded as likely data anomalies.

All data derived from ClearKey's verified Northern Ireland property listings database. Rankings are computed independently and cannot be influenced by estate agents.

Limitations

Speed is not the same as price achieved. This page measures how quickly listed properties moved to sale agreed — not whether they achieved asking price, above, or below.

Area effects. Agents operating in postcodes with naturally faster market velocity will tend to rank higher regardless of individual firm performance.

Property mix. Agents handling premium, rural, or specialist stock that takes structurally longer to sell may rank lower without any reflection on service quality or client outcomes.

Name fragmentation. The same firm may appear under slightly different name variants in listing data, which can split their transaction count and affect ranking.

Compare with other agents

View the full NI ranking and compare Property Peopleside-by-side with other agents in ClearKey's Estate Agent Speed reports.

Data covers April 2026 – October 2026 · Published by ClearKey · Independently observed