Estate Agent Intelligence

Reeds Rains (Ormeau)

NI Rank

#171of 196

Median days

110days

Listings analysed

20

Below averageMedium confidence · 20 transactions
16d slower than NI median·NI median: 94d

Based on data from April 2026 – October 2026 · independently observed by ClearKey

ClearKey summary

This page summarises independently observed market activity for Reeds Rains (Ormeau). Based on ClearKey's analysis of 20 qualifying transactions in April 2026 – October 2026, Reeds Rains (Ormeau)'s listed properties moved from listing to sale agreed in a median of 110 days. This is 16 days slower than the Northern Ireland median of 94 days across all qualifying agents for the same period. Reeds Rains (Ormeau) ranks 171 of 196 agents with sufficient qualifying transactions to appear in ClearKey's dataset.

Speed to sale agreed is one indicator of performance, not a comprehensive measure of service quality. It does not capture price achieved relative to asking price, fall-through rates, or quality of buyer qualification. Reeds Rains (Ormeau)'s position in the lower half of the ranking may reflect the types of properties they handle rather than service quality — agents specialising in higher-value, rural, or niche properties typically take longer to sell. Compared with October 2025 – April 2026, Reeds Rains (Ormeau)'s median improved by 111 days.

Period comparison

111 days faster than the previous period

April 2026 – October 2026: 110d median · October 2025 – April 2026: 221d median

NI median moved from 204d to 94d

Current quarter performance

Median days

110d

Primary metric

Average days

91d

Mean

Transactions

20

0.3% market share

NI rank

#171

of 196 agents

Speed comparison

Reeds Rains (Ormeau) — median110d
Reeds Rains (Ormeau) — average91d
NI median94d
NI average90d
Typical range (25th–75th percentile)54d – 126d
Observed range13d – 162d
vs NI median16d slower
Speed classificationBelow average
Data confidenceMedium (20 transactions)
Analysis periodApril 2026 – October 2026

Price band performance

£150k – £250k

Medium

94days

Segment median90d
vs segment4d slower
Rank in segment#67
Transactions14

Market commentary

Observations generated from ClearKey's dataset. All statements are derived from measured data — no subjective assessments.

Caution

Selling time of 110 days — below the NI average

16d slower than NI median

This agent's median of 110 days is 16 days slower than the NI median of 94 days. This may reflect the types of properties this agent lists, the price bands they operate in, or the postcodes they cover rather than service quality directly — slower markets affect all agents.

Trend

Selling times improved compared with the previous period

111d faster

This agent's median dropped from 221 days in October 2025 – April 2026 to 110 days in April 2026 – October 2026 — an improvement of 111 days. The Northern Ireland market median moved from 204 to 94 days over the same period.

Distribution

Wide variation in selling times — 54 to 126 days for the middle 50%

54d – 126d

The middle 50% of this agent's listings sold in 54 to 126 days — a spread of 72 days. This breadth suggests the agent handles a diverse portfolio where individual property characteristics have a significant effect on how long each takes to sell.

Context

Ranked 171 of 196 qualifying agents this period

Rank 171 / 196

This agent's rank of 171 out of 196 reflects their speed relative to the NI market during this period. Rankings can shift from quarter to quarter based on property mix, market conditions, and data volume.

Methodology

Days on market is calculated from the property's listing date to the date it moved to sale-agreed or likely-sold status — not to legal completion.

Median is used as the primary ranking metric rather than average — it is more robust when individual portfolios contain outlier properties that take unusually long to sell.

Only agents with a minimum of 10 qualifying sale-agreed transactions in the analysis period appear in the main ranking. Segmented breakdowns (property type, price band, region) use an adaptive minimum between 3 and 10 transactions, scaled to the total activity in that segment — this prevents niche segments from showing almost no ranked agents.

Properties with a days-on-market figure exceeding 1,095 days (3 years) are excluded as likely data anomalies.

All data derived from ClearKey's verified Northern Ireland property listings database. Rankings are computed independently and cannot be influenced by estate agents.

Limitations

Speed is not the same as price achieved. This page measures how quickly listed properties moved to sale agreed — not whether they achieved asking price, above, or below.

Area effects. Agents operating in postcodes with naturally faster market velocity will tend to rank higher regardless of individual firm performance.

Property mix. Agents handling premium, rural, or specialist stock that takes structurally longer to sell may rank lower without any reflection on service quality or client outcomes.

Name fragmentation. The same firm may appear under slightly different name variants in listing data, which can split their transaction count and affect ranking.

Compare with other agents

View the full NI ranking and compare Reeds Rains (Ormeau)side-by-side with other agents in ClearKey's Estate Agent Speed reports.

Data covers April 2026 – October 2026 · Published by ClearKey · Independently observed