Estate Agent Intelligence

Simon Brien (Newtownards)

NI Rank

#64of 178

Median days

70days

Listings analysed

31

Around averageHigh confidence · 31 transactions
4d faster than NI median·NI median: 74d

Strongest in BT23 area

13 days faster than the segment median

Based on data from March 2026 – September 2026 · independently observed by ClearKey

ClearKey summary

This page summarises independently observed market activity for Simon Brien (Newtownards). Based on ClearKey's analysis of 31 qualifying transactions in March 2026 – September 2026, Simon Brien (Newtownards)'s listed properties moved from listing to sale agreed in a median of 70 days. This is 4 days faster than the Northern Ireland median of 74 days across all qualifying agents for the same period. Simon Brien (Newtownards) ranks 64 of 178 agents with sufficient qualifying transactions to appear in ClearKey's dataset.

Simon Brien (Newtownards)'s strongest measurable performance is in BT23 area — where their median selling time is notably ahead of the segment benchmark. Within the dataset, Simon Brien (Newtownards) ranks fastest in the BT23 postcode district.

Speed to sale agreed is one indicator of performance, not a comprehensive measure of service quality. It does not capture price achieved relative to asking price, fall-through rates, or quality of buyer qualification. Compared with September 2025 – March 2026, Simon Brien (Newtownards)'s median improved by 121 days.

Period comparison

121 days faster than the previous period

March 2026 – September 2026: 70d median · September 2025 – March 2026: 191d median

NI median moved from 219d to 75d

Current quarter performance

Median days

70d

Primary metric

Average days

66d

Mean

Transactions

31

0.6% market share

NI rank

#64

of 178 agents

Speed comparison

Simon Brien (Newtownards) — median70d
Simon Brien (Newtownards) — average66d
NI median74d
NI average73d
Typical range (25th–75th percentile)31d – 85d
Observed range5d – 161d
vs NI median4d faster
Speed classificationAround average
Data confidenceHigh (31 transactions)
Analysis periodMarch 2026 – September 2026

Identified strengths

Segments where this agent performs measurably faster than the relevant benchmark. Only statistically meaningful strengths are shown.

BT23 area

Median 59d · 13 days faster than segment median (72d) · #1 in segment

High27 deals

Strengths are identified automatically from ClearKey's dataset. They reflect measured speed relative to comparable transactions — not a subjective assessment of service quality.

Market coverage

Postcode districts covered

BT23

★ Indicates district where this agent ranks #1 for speed

Property type performance

Detached

Medium

72days

Segment median79d
vs segment7d faster
Rank in segment#23
Transactions14

Semi-detached

Medium

45days

Segment median72d
vs segment27d faster
Rank in segment#3
Transactions10

Price band performance

£150k – £250k

Medium

60days

Segment median72d
vs segment12d faster
Rank in segment#23
Transactions13

Regional performance

BT23

High

59days

Segment median72d
vs segment13d faster
Rank in segment#1
Transactions27

Market commentary

Observations generated from ClearKey's dataset. All statements are derived from measured data — no subjective assessments.

Performance

Selling time broadly in line with the Northern Ireland average

This agent's median of 70 days places them close to the Northern Ireland median of 74 days. This suggests performance consistent with typical market conditions during this period.

Strength

Strongest performance in BT23 area

13d advantage

Within the BT23 area segment, this agent recorded a median of 59 days — 13 days faster than the segment's overall median of 72 days. This places them in the top performers for this property type.

Strength

Fastest agent in the BT23 area

#1 in BT23

In the BT23 postcode district, this agent ranked first with a median of 59 days — 13 days faster than the local median of 72 days.

Trend

Selling times improved compared with the previous period

121d faster

This agent's median dropped from 191 days in September 2025 – March 2026 to 70 days in March 2026 – September 2026 — an improvement of 121 days. The Northern Ireland market median moved from 219 to 75 days over the same period.

Distribution

Wide variation in selling times — 31 to 85 days for the middle 50%

31d – 85d

The middle 50% of this agent's listings sold in 31 to 85 days — a spread of 54 days. This breadth suggests the agent handles a diverse portfolio where individual property characteristics have a significant effect on how long each takes to sell.

Distribution

Semi-detached sold 27 days faster than Detached on average

27d gap

This agent's Semi-detached listings reached sale agreed in a median of 45 days, compared with 72 days for Detached. Property type has a meaningful effect on how quickly this agent's listings sell.

Context

Ranking supported by a substantial transaction sample

31 transactions

With 31 qualifying transactions in this period, this agent's ranking is in the high-confidence bracket. A larger dataset makes the median more robust to individual outliers.

Methodology

Days on market is calculated from the property's listing date to the date it moved to sale-agreed or likely-sold status — not to legal completion.

Median is used as the primary ranking metric rather than average — it is more robust when individual portfolios contain outlier properties that take unusually long to sell.

Only agents with a minimum of 10 qualifying sale-agreed transactions in the analysis period appear in the main ranking. Segmented breakdowns (property type, price band, region) use an adaptive minimum between 3 and 10 transactions, scaled to the total activity in that segment — this prevents niche segments from showing almost no ranked agents.

Properties with a days-on-market figure exceeding 1,095 days (3 years) are excluded as likely data anomalies.

All data derived from ClearKey's verified Northern Ireland property listings database. Rankings are computed independently and cannot be influenced by estate agents.

Limitations

Speed is not the same as price achieved. This page measures how quickly listed properties moved to sale agreed — not whether they achieved asking price, above, or below.

Area effects. Agents operating in postcodes with naturally faster market velocity will tend to rank higher regardless of individual firm performance.

Property mix. Agents handling premium, rural, or specialist stock that takes structurally longer to sell may rank lower without any reflection on service quality or client outcomes.

Name fragmentation. The same firm may appear under slightly different name variants in listing data, which can split their transaction count and affect ranking.

Compare with other agents

View the full NI ranking and compare Simon Brien (Newtownards)side-by-side with other agents in ClearKey's Estate Agent Speed reports.

Data covers March 2026 – September 2026 · Published by ClearKey · Independently observed